Saturday, November 1, 2008

Beauties for A Cause

Miss Earth, one of the three largest beauty pageants held annually, was mainly organized to promote environmental awareness. From 2001 up to the current year, 2008, the pageant has been held in the Philippines. In the year 2003, Miss Earth adopted created the slogan "Beauties for A Cause."In 2004, Miss Earth Foundation was made to further enhance and promote environmental causes.
The pageant is looking mainly for women who are ready to stand up for environmental protection and preservation. The candidates are toured to different places in the country and engaged in activities like tree planting ceremonies, environmental and cultural immersion programs and sponsor visits. The finalists are asked one environmental question, an assessment necessary to be able to come up with the final decision on who will be crowned as Miss Earth. The winner is then expected to get involved in international environmental activities. She becomes the spokesperson for Miss Earth Foundation, United Nations Environment Programme (UNEP) and other environmental organizations. But in case the winner cannot live up to these responsibilities, the 1st runner-up will assume the title. The projects and activities of the candidates are shown in advertisements like tv commercials all throughout the pageant time so that people can see and get inspired by what the candidates are doing.

by: Fadul, Anthea

3 comments:

NICOLE TAN said...

it's nice to know that beautiful ladies engage themselves in activities that would help save mother nature

bellerejano said...

well said

Anonymous said...

Good thing people came up with a beauty pageant that does not only promote beauty but love for the environment as well.